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Alliance Flooring Services - Alliance Cares Campaign

A collection of some of the Adventure Teams work. Includes drone clips, personal stories, and client work. 

Overview

Alliance Flooring is a company that provides top-notch flooring services to its customers. With its new marketing campaign, Alliance Cares, the company has taken a step forward create a new brand image that focuses on giving back to the community, employees, and the environment The campaign is a testament to the company's commitment to making a positive impact on the world. Visit https://www.allianceflooring.com/ to see our final website.

Objective

Our objective with Alliance Cares was to showcase the company through their media platforms, retain 100% of their employees, and expand public knowledge that Alliance is more than just flooring. We focused on three main objectives: creating promotional videos to bring awareness to Alliance, retaining our dedicated workforce, and highlighting the diverse services and community initiatives that make Alliance unique.

Services

  • Lifestyle Photography

  • Website Design

  • Drone Photography

  • Production

  • Creative Direction

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Impact

Our impact through Alliance Cares has been substantial. We successfully retained all 55 employees throughout the year, fostering a positive and thriving company culture. Additionally, we grew our client base, resulting in increased sales and expanded our reach on social media platforms like Instagram and TikTok, where we received positive analytics and engagement. Our content consistently ranks among the top-performing posts on these accounts, aiding the growth of the brand not only through compelling visuals but also by highlighting previously underrepresented aspects of the resort experience.

Example Campaign Assets:

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